Advertising works. Even if you're aware of its tricks, it still gets you.
I was in the grocery store yesterday, specifically for bread, swiss cheese, cat litter and cotton balls, but I found myself thinking, "Maybe I should get pistachios."
Maybe it was the ad I saw on the commuter train, or maybe it's because I took the time to write a post about the ad and so it was in my head more than it would have been.
I didn't buy any pistachios, even though I felt like I really wanted them.
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